RETAIL VS. PROFESSIONAL LAB
When it comes to preserving the beauty of professionally captured moments, print quality plays a pivotal role. Recently, I encountered a disheartening situation when a client reached out to me in distress after printing photos at Kmart. The outcome? Blurry and pixelated prints that tarnished an otherwise positive experience.
The clarity and sharpness of my images were undeniable on the screen, leaving no doubt that the issue lay with the printing process.
I searched and found a video where another photographer compared prints from Atkins Pro (the lab I use) with prints from Officeworks and Kmart.
As you navigate through this print quality analysis, my goal is to empower you with the knowledge to make informed decisions about where to immortalise your cherished memories.